TeeVee Corporation has recently unveiled an innovative ad-supported free television platform, Telly Free TV. This disruptive move is the brainchild of Pluto TV’s co-founder, Ilya Pozin, and aims to offer consumers a free TV set with a built-in ad-supported system. The TV features an integrated soundbar and a secondary display, which stretches across the width of the TV. This secondary screen will display ads relevant to the content being watched on the main screen. Users will require dongles to access services like Netflix and Amazon Prime Video. Alongside ads, the second display will offer widgets for weather, news headlines, and sports scores. TV settings and widget management will be accessible through a dedicated mobile app.
The new platform, powered by a robust ad revenue model, is expected to revolutionize the television landscape by leveraging targeted advertising to offset the subscription fees typically associated with television services. TeeVee Corporation claims Telly has garnered significant interest from advertisers, who recognize the value of reaching a wider audience without the limitations of subscription-based services. Through its state-of-the-art advertising technology, Telly enables companies to target their ads precisely to specific user segments, ensuring a higher return on investment.
The Telly Free TV platform is also expected to attract a significant number of users who have grown disenchanted with traditional cable and satellite TV services, as well as those who have previously opted for streaming services but are deterred by rising subscription fees. The availability of free content is anticipated to lure in cost-conscious consumers and those seeking a more personalized, on-demand experience.